Apple has added a brand new characteristic for app builders that ought to show helpful for inner gadgets and different forms of functions which can be meant for a selected group of customers, however not for the broader world: unlisted apps.
Unlisting an app means it will not seem in “Anybody” app Retailer classes, suggestions, charts, search outcomes, or different listings,” in keeping with Apple. The one option to entry the app is with that hyperlink—or by way of Apple Enterprise Supervisor or Apple Faculty Supervisor.
Builders should submit a request to obtain a hyperlink that may level to their app. Apple’s documentation on the characteristic goes a little bit deeper for every of the doable circumstances:
In case your app hasn’t been submitted for overview or already authorized for public obtain app Retailer, Merely full the request kind. In case your app is already authorized for personal obtain on Apple Enterprise Supervisor or Apple Faculty Supervisor, you may must create a brand new app report in it. app retailer join, Add your binary, and set the supply technique to Public earlier than finishing the request kind.
It is price noting that this course of is not going to function a substitute for TestFlight, as Apple will decline requests associated to apps “in beta or pre-release standing.”
Past that, the corporate hasn’t elaborated on which requests or apps will or will not be denied. It specifies that this unlisting and linking course of is good for apps from particular organizations, particular occasions or analysis research. However it would not say whether or not Apple will deny requests for apps getting used for different functions, past a beta/pre-release instance.
This paragraph on the prime of the request kind is the most effective we are able to do:
Your app could also be eligible for unlisted App Retailer distribution whether it is designed for a restricted viewers. Examples embody apps for workers, apps for particular occasions, gross sales apps, or analysis apps. Unlisted apps are distributed utilizing direct hyperlinks to the app’s product web page on the App Retailer, however they don’t seem in App Retailer classes, search outcomes, or different App Retailer listings.
For extra particulars and hyperlinks to the shape and course of steps, see Apple’s developer documentation on the topic.