The Apple TV app on Android TV not permits leases, purchases, or subscriptions

Apple has all of the sudden eliminated the choice to hire or purchase motion pictures by its Apple TV app on Android TV gadgets. It additionally impacts gadgets operating Google TV, such because the 2020 Chromecast and up to date TVs from Sony, TCL and others. as famous by flatpanelsHD And 9to5Mac, the earlier capacity to hire or purchase content material instantly has been eliminated. And ledge has discovered that on-device Apple TV Plus subscriptions are not allowed.

As a substitute, there’s now a “Easy methods to” button that directs folks to leases, purchases, and Apple TV Plus subscriptions to Apple merchandise “or different streaming gadgets.” These modifications will not be but seen on Apple’s Android TV assist web page, which nonetheless lists direct transactions as supported. Nvidia Protect house owners first began noticing rental and buy disadvantages just a few days in the past.

On-device Apple TV Plus subscriptions are not there.
Picture by Chris Welch/The Verge

The app’s prime navigation panel has outdated the earlier “Motion pictures” and “TV Exhibits” sections (or in some instances the “Retailer”), leaving solely Watch Now, Apple TV Plus, and Library. All the identical film and TV present listings nonetheless exist and are searchable. However on any title you drag, there’s now solely a “How To” button and an “Add to Subsequent” choice.

The Apple TV app first started making its option to choose Android TV gadgets in late 2020 and have become broadly accessible on the platform final June. Lower than a yr later, Apple is now rolling out direct rents, purchases, and subscriptions—leaving the app to function a portal for content material you pay for elsewhere. “Not all gadgets assist on-device transactions, so it’s possible you’ll not have the ability to purchase, hire, or subscribe to exhibits or channels instantly,” Apple says on its web site.

With the Android TV app, you possibly can nonetheless entry your current library and any motion pictures and exhibits you have purchased/rented on every other gadget. And that is factor as a result of Apple usually gives higher-bitrate streams than some competing leisure companies.

ledge has reached out to each Apple and Google for touch upon the state of affairs. It is suspected this can be a case the place Apple not desires Google to chop these particular person in-app purchases. Platform charges are a subject of controversy that Apple itself is all too conversant in. The Apple TV app on Amazon’s Fireplace TV platform has by no means allowed film leases or purchases for comparable causes. What has bothered folks about this case is that Apple initially supplied all this performance and has now modified its thoughts.

After this variation, you continue to have the choice to hire or purchase the Apple TV app on Roku gadgets, good TVs from Samsung and LG, Xbox and PlayStation gaming consoles, and naturally, Apple’s personal merchandise.

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